L’Oréal partners with Clue to advance scientific knowledge on health and skin
Wednesday 04-08-2021 10:05
L’Oreal today announced a partnership with Index, a period tracker app with 12 million users in 190 countries, and a leader in Femtech, to increase knowledge about the relationship between skin health and the menstrual cycle.
This collaboration links L’Oréal’s historic skincare expertise and beauty technology ambitions with Clue’s leadership in reproductive health and data-driven technology.
In addition, Clue will work with L’Oréal’s Active Cosmetics Division and its clinical experts to develop new scientifically informed content on the menstrual cycle and skin health for the Clue Reproductive Health Encyclopedia on Helloclue.com.
“We are delighted to enter into this strategic partnership with Clue, a global leader in Femtech and digital health,” said Barbara Lavernos, Deputy Managing Director in charge of Research, Innovation and Technology at L ‘ Oreal. “At L’Oréal, we are convinced that the innovation we bring to improve the beauty and well-being of people lies at the intersection of science and technology to meet the expectations and needs of consumers. Through this partnership, we want to be the pioneers of scientific innovation. The goal is to develop the best personalized skin care routines for consumers of all ages regarding skin health, beauty and wellness aspirations, taking into account their menstrual cycles from puberty to menopause.